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    19
    Sep
    2012
    7:27am, EDT

    Scary video shows how to survive a REALLY bad day at work

    By Eun Kyung Kim, TODAY contributor

    Children are taught to “stop, drop and roll” if their clothing ever catches fire. Now some authorities want adults to "run, hide and fight” if they’re ever at work when a gunman opens fire.

    In an eerie video funded by the Department of Homeland Security, experts offer advice on what safely could be considered a worst-case scenario at the workplace.

    "It may feel like just another day at the office, but occasionally, life feels more like an action movie,” intones the narrator as workers are seen holding meetings, making copies, taking coffee breaks or working in solitude within their cubicles.

    Suddenly, a man dressed in black and wearing sunglasses takes a shotgun from his backpack and begins blasting away, starting with a security guard standing next to the elevator. (The video is a dramatization, but may be disturbing.)

    This six-minute training video was made for $200,000 in federal grant money.

    Watch on YouTube

    The video, nearly six minutes long, was produced by the city of Houston with money from a federal grant.

    “In particular, we wanted to address those early moments, when an individual has the best opportunity to save himself,” said Dennis Storemski, director of Houston’s Office of Public Safety and Homeland Security.

    While the frightening video may bring to mind recent attacks on a Sikh temple in Wisconsin and movie theater in Colorado, Storemski said the producers had a different model in mind: the 2008 chain of attacks in Mumbai, India, that killed 166 people.

    The video promotes a simple, three-step plan to escape danger:

    1. Run. Always try to escape if possible, even if others insist on staying behind.
    2. Hide. If you can’t escape, conceal yourself. Lock doors, turn off the lights and silence your cell phone.
    3. Fight. As a last resort, prepare to battle or throw off the attacker, using a chair, metal trash can, fire extinguisher or whatever else can be turned as a weapon.

    Funding for the $200,000 video came from a $3.6 million grant Houston received from the Department of Homeland Security. The video was made in May and became available just days before the deadly July 20 Aurora, Colo., movie theater attack that killed 12 and injured 58.


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    Nicole Stickel, a spokeswoman for the DHS, said money came from a program funding "law enforcement and terrorism prevention activities, like training videos."

    The department offers similar advice in booklet form, without the frightening visuals.

    Storemski said the response to the “Run, Hide, Fight” video has been overwhelmingly positive. The video has received more than 1.3 million hits on YouTube and has been shared with police jurisdictions throughout the country. DVD requests also have come in from as far as Germany, Japan and Australia.

    However, the video has been criticized over its advice to fight back if necessary. But some security experts say that choice makes sense.

    “We used to say cooperate with the robber or whoever is harming you, but the paradigm has shifted,” said Vernon Herron, senior policy analyst for the Center of Health and Homeland Security at the University of Maryland. “If someone has in their mind that they want to shoot and injure and kill as many people as possible, cooperating with somebody like that is not going to help.”

    (Comment below or on our Facebook page.)

    66 comments

    Why would the video be criticized for telling people they may have to fight back? What should the video tell people to do? Tell people to just roll over and wait to be hurt?

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  • 15
    Jul
    2012
    3:07pm, EDT

    How the weather will impact your wallet

    Rain is in short supply across most of the country and you could be paying the price for it at the grocery store. NBC's Janet Shamlian reports.

    17 comments

    It wont impact my wallet for it has already been cleaned out by gas and food prices being too high.Thanks GOP.

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    Explore related topics: retail, video, featured, consumer-news, food-inc
  • 9
    Jul
    2012
    2:17pm, EDT

    Cost of gasoline is starting to rise again

    After dropping 75 of the previous 77 days, gas prices are ticking back up and could remain high for the remainder of the summer. NBC's Mara Schiavocampo takes a look at what's fueling the recent price surge at the pump. 

    65 comments

    The 5th of July, gas went up here $.14 to $.16 a gallon in one day. They said on the news, it's because the economy in Europe is doing better. Since when?

    Show more
    Explore related topics: autos, gas-prices, video, gasoline, featured, oil-energy
  • 20
    Jun
    2012
    11:35am, EDT

    Inside Jim Carrey's, Sandra Bullock's homes for sale

    .

    TODAY real estate contributor Barbara Corcoran provides an insider's look at some of the celebrity homes currently on the market, including Jim Carrey's Malibu mansion and Sandra Bullock's Austin, Texas, getaway.

    Also, in more down to earth real estate news, Corcoran looks at what home buyers can get for $400,000 around the U.S.

    3 comments

    I always loved Sandra Bullock.

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    Explore related topics: today, real-estate, video, featured, bullock, carrey
  • 10
    May
    2012
    3:28pm, EDT

    Homeowners may need to brighten up to sell

    TODAY's real estate expert Barbara Corcoran discusses how using bright colors in your home decorating can help attract buyers to your home. 

    Comment

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    Explore related topics: today, real-estate, video, home-sales, featured
  • 15
    Feb
    2012
    12:50pm, EST

    Victims' group protests over Starbucks gun policy

    The National Gun Victims Action Council began a boycott of Starbucks Monday over the coffee giant's policy of allowing customers to bring guns into their shops in states with "open carry" laws. CNBC's Melissa Lee discusses the protest with the head of the NGAC.

    Discuss this issue on Facebook.

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    Explore related topics: starbucks, guns, video, cnbc, featured
  • 15
    Feb
    2012
    9:17am, EST

    Prices at the pump soar ... and it's only February

    Gas prices are back on the rise, and some analysts say it could get even worse before the summer driving season. NBC's John Yang reports.

    We’re all used to gas prices going up in the springtime when the driving season is about to approach, but this year the increase is happening sooner, and it is going up more than before. Experts say a combination of things — tensions in the Middle East, big refineries on the east coast shutting down, big demand for gas in Asia — sent gas prices up 13 cents in the last month alone.

    129 comments

    Meanwhile, our legislators argue over crap that doesn't matter. Watch this recovery come to a halt when gas is $4.00 a gallon.

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    Explore related topics: gas-prices, video, featured
  • 9
    Jan
    2012
    11:38am, EST

    Now is the time to get a deal on electronics

    The holidays are over and your credit card most likely got a good workout in the past month. But now is the time to take advantage of some screaming good deals — especially for electronics.

    TODAY financial contributor Farnoosh Torabi has the details.

    TODAY financial contributor Farnoosh Torabi reveals why January is a great time to shop, and suggests where to find the best savings, such as electronics and bedding and linens.

     

     

     

    1 comment

    In electronics, no matter what you buy now, next year it will be cheaper and more featured. Of course then you get caught in a loop of never buying anything. Most obvious with computers. As soon as you take it out of the container, it is already past history.

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    Explore related topics: consumer, shopping, video
  • 22
    Dec
    2011
    7:12pm, EST

    Holiday shopping at the pawn shop

    Just two shopping days left before Christmas, and people are looking for bargains this year at pawn shops. NBC's Kerry Sanders reports.

    4 comments

    as a person dealing with a family member with an addiction I say go for it, go to a pawnshop and buy stolen property

    Show more
    Explore related topics: retail, video, featured, holiday-retail
  • 21
    Dec
    2011
    6:36pm, EST

    Dealing in the secondary gift card market

    CNBC's Jackie DeAngelis tells you what you can do when you receive a gift card you do not want to use.

    Comment

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    Explore related topics: retail, video, featured, holiday-retail
  • 15
    Dec
    2011
    7:45am, EST

    We are the Median: Faces and voices from the series

    By Allison Linn, NBC News

    For the past two weeks, TODAY.com’s Life Inc. blog has been exploring what it’s like to live on the nation’s median household income of about $50,000 a year: Not rich, not poor, but rather in the exact midpoint of the nation’s income spectrum.

    To conclude the series, we asked the people we interviewed to tell us, on video and in their own words, a bit about what it’s like to be part of the median. Here’s what they had to say:

    For some, a household income of around $50,000 a year is enough to live comfortably with a large family. For others, it’s not enough to cover rent and utilities.

    Many people living on around $50,000 a year told us that they are doing fine, but not great. They can cover their bills and feed their families, but there is little leftover for an emergency car repair or a family vacation.

    How well a household can do on $50,000 a year depends on a number of factors: Where you live, how large your family is, how well you’ve budgeted and what kind of financial curveballs you’ve been thrown.

    More on this series:

    Click here to see previous stories in our "We are the median" series. We’re also sharing our thoughts — and yours — on Twitter (hashtag #median), Facebook and Google Plus. We invite you to comment on our posts — but keep it civil and on topic, please!

     

    

    27 comments

    Now that you interviewed the "Median", how about you interview the majority!! Which just happens to be the poor, please don't mention anyone that is receiving government assistance, since that would mean that I, a working person, am paying for their food.

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    Explore related topics: video, featured, personal-finance, median
  • 1
    Dec
    2011
    2:26pm, EST

    Video: Are you saving for an emergency?

    Personal finance expert David Bach explains the importance of putting your extra cash to good use by having an emergency account and continuing to pay off your mortgage.

    Comment

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    Explore related topics: today, video, featured, personal-finance
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Allison Linn, NBC News

Allison Linn is the lead writer for TODAY Money's Life Inc. She also writes about the economy, consumer issues, personal finance, employment and workplace issues for NBCNews.com. Linn joined NBCNews.com from The Associated Press, where she mainly covered Microsoft. Previously, she worked at newspapers in Colorado, Washington and Oregon. She also spent nearly two years as a reporter in Germany.

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